•Provides
information plus the ability to leave structured
information.
•Maximum
10 prompts and 10 responses.
•Typical
application – Brochure Request Line
•A
holiday company wishes to advertise its brochure
in the national press.
•On
calling an 0800 number the customer is greeted
by an automated response system and is taken
through a series of questions and is asked to
leave their name and address etc.. and the type
of holidays they are interested in.
•The
information is recorded and passed to the
holiday company in CD ROM form for them to mail
the brochures to everyone who has called.
At the same time the callers telephone
number is captured (unless it is suppressed
using the 141 service) and added to the data
provided to the holiday company.
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